Quickly and cost-effectively re-purpose your existing VOD assets to effortlessly create "live" channels with optional Server Side Ad-Insertion (SSAI) — and deliver a seamless playback experience. Create new monetisation opportunities from existing content, and drive greater audience engagement with higher live viewing figures.


Create and schedule, your way

Create thematic, genre or series-based VOD2Live channels complete with ad slots and slates — effectively combatting decision fatigue for your audience.

Looped Channel: schedule content on a variable loop from 1-to-24 hours using our web-based playlist interface.

Scheduled Channel: use XML/JSON/MRSS/Excel external playout schedule to automatically build your channel; or utilise our web-based playlist interface

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Monetise (Ad Insertion)

SDK-less ads, simplified monetisation

Monetise your channel with personalised ad breaks delivered via Server-Side Ad Insertion (SSAI). Serve unique ads to each user, without limitations.

No SDK is required for SSAI with VAST, VPAID and VMAP tags supported. Utilise the ad server best for your service without compatibility concerns, as this type of ad insertion is ad server agnostic.  

Personalised key-values and CMP consent strings are supported out of the box. Granular details are available with the device ID for Apple’s Identifier For Advertising (IDFA) and Google Advertising ID (GAID), including users' GDPR consent string, content ID and more.  

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Your VOD, slates and ads normalised at every stage

Ingest your VOD, encoded to adaptive bitrates (ABR) for accessibility of streaming to any device. Normalise your content simply and effectively.

Request and insert ad pods from the cloud, in real time. It’s never been easier to seamlessly integrate advertising for revenue generation.  Transcode and normalise on the fly, with smooth transitions between content and ads, utilising unique creatives. Non-unique creatives are cached and served to users in the same workflow, but are not re-transcoded, meaning you can mix these to your requirements.

Don’t need VOD content to be encoded? Provide normalised packaged HLS links and a new live stream can be created without the need to double your storage.


Streaming out-of-the-box

Stream channels with our out-of-the-box CDN (other CDNs are available). Present your channel in your Simplestream apps (Web, Mobile, Tablet, HbbTV, Smart TV & Console) with Live and EPG Views.

Formats: VOD2Live stream in HLS, DASH formats.  

Origin: real-time playout of VOD2Live stream with ad markers — and slate insertion as a fallback to cover empty ad breaks or scheduling gaps.

Linear EPG: created automatically from your channel, for use on the platforms of your choice.

Syndicate (Media Flow)

20+ syndication connectors

Further enlarge your channel footprint to every screen.

Need to syndicate your VOD2Live channel to a 3rd party platform?

Our Media Flow product supports more than 20 syndication connectors out-of-the-box via MRSS, JSON and XML. Custom connectors are also available on request.

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