Relive the fireside chat with IABM's CTO, Stan Moote, and Simplestream's CCO & Co-Founder, Dan Finch. Part of the Transformation programme, unfolded at the BaM Live! Stage at IBC 2022, the session aimed to set a precedent for the next generation of news delivery.
GB News launched with the objective to represent a new voice in the British news landscape, bringing together the traditional means of television and digital platforms – including rapid, widespread diffusion throughout a plethora of different devices. To achieve such ambitious results, the news channel needed to rely on a leading technology partner, able to create an ecosystem of applications and functionalities to sustain a growing volume of traffic. Simplestream was chosen to implement a full set of OTT services built upon a strong infrastructure that responded to the needs of quicker time-to-market, scalability, and opportunities for enhanced monetisation through advertising.
Watch the video below. Check here the full programme, with all the panels and presentations on demand (requires registration).