The DTG Summit is back in London, at Kings Place, on 8th May. The 2024 edition of the prestigious event will focus on the world of opportunities ahead of our industry. The increasing maturity of tools such as AI, the growing demand for customisation and interaction and the rise of ad-supported television channels are just some of the key factors currently shaping the future of content distribution and consumption.
TV: The Bigger Picture taps into new possibilities and puts a spotlight on the latest trends, insights and technological developments in media to examine what they mean for you.
Simplestream will proudly be the DTG Summit's Audience Insight Partner, supporting the organisation in the delivery of the prestigious event. A special pop-up series of our podcast, Beyond the Stream, will unfold during the day, with insights from industry stakeholders, decision makers, and thought leaders.
Join us on 8th May, we will be attending and discuss our latest product enhancements to help you craft a winning OTT strategy with best-in-class, out-of-the-box solutions. Book a meeting now.
PANEL
DRIVING NEW REVENUE STREAMS: DIVERSIFICATION AND GROWTH
📍 DTG Summit 2024
🗓️ Wednesday 8th May, 1:30 pm - 2:10 pm
ℹ️ https://dtgsummit.com/programme
Ad-supported streaming
While an AVOD streaming subscription isn’t an entirely new thing, many of the key players are solidifying their spot in the ad-supported club by introducing a tier that peppers consumer binges with ads to help with revenue streams. What does the growth of new ad-supported streaming mean for the industry?
Engaging fans and boosting revenue through DTC
Amongst the areas that have been witnessing growth is D2C. What lessons have been learned over the past year, how are these businesses thinking about the stickiness of their brand and what’s their approach to measurement?
The rise of FAST
We examine FAST’s prospects, the impact of FAST channels on the future of television and explore the question, has the market become too saturated?
Join the conversation and hear from Dan Finch, CCO & Co-Founder at Simplestream, Jacob Ahlin, Digital Director at Narrative Entertainment, Kate Dean, VP, Direct to Consumer at Universal Pictures, and Marcos Milanez, Chief Content Officer at Rakuten TV. The panel will be moderated by Nicola Moffat, Advisor and Consultant at Viveda Consulting.
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