Look who made first place in the weekly news round up again, these ‘Simplestream’ fellows seem like real up and comers to me what with their 4K SVOD service and their Low Latency White Paper.

 

  1. Simplestream launches its first 4K SVOD service

Simplestream has announced Blue Ant Media will use its award-winning VOD-in-a-Box platform to power its new premium wildlife and nature 4K Subscription Video On Demand (SVOD) service, Love Nature 4K.

 

  1. Brits spends 5x more than they think on subscriptions

A study by Freeview has shown that Brits are in the dark when it comes to subscription fees. The average Brit believes they’re only spending £29 (€33.70) each month, when they are actually paying an average of £149.

 

  1. Over 51m LatAm SVoD subs by 2024

Latin American SVoD subscriptions are forecast to reach 51.10 million by 2024; almost double the 27.12 million recorded at end-2018, according to Digital TV Research. The top six regional platforms will account for 85 per cent of the region’s paying SVoD subscribers by end-2024.

 

Netflix will remain the largest pan-regional SVoD platform by some distance, with an expected 26.30 million paying subscribers by 2024 – or half the region’s total (down from a two-thirds share in 2018).

 

  1. US TV failing on data-driven customer engagement

According to a study of major US broadcasters, pay-TV operators, telcos and OTT service providers from pay-TV subscription, billing and customer relationship management (CRM) specialist Paywizard, none are currently making the most of their data to more effectively engage customers and prospects, and most are near the beginning of their analytics journey. Yet the research also reveals, across the board, that providers see customer experience as crucial for timely subscriber engagement and rank it as a top strategic priority for their business.

 

  1. Fox News Sees Subscriber Traction on Streaming Fox Nation Service

Fox News’ top executive says 85% of people who take a one-week free trial of the company’s subscription-based Fox Nation streaming-video service are electing to stay on board, the latest signal of consumer interest in broadband-delivered video. The trend is surfacing as more traditional media companies are working to launch similar efforts.

 

  1. Global demand for tailored content

Research from Edgeware and YouGov, an international data and analytics group, has found that a high proportion of consumers would welcome TV content that is tailored to their personal preferences. According to the study, 89 per cent of adults across the UK, US, Hong Kong, Mexico and Spain would be interested in content that is aimed at their personal interests when watching traditional TV channels.

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