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75% of Netflix users subscribed to more than one SVoD service

While Netflix continues to be a dominant OTT platform research shows that consumers have a larger content appetite with 75% of Netflix users are subscribed to more than one SVoD service. Innovation continues to be a deciding factor in the future of content distribution as Orange works to roll out smart speaker control.

 

  1. Number of Dutch TV homes drops to 7.6 million

Telecompaper expects TV connections to fall by 0.5% in 2018. The acceleration of the decline is partly due to the switch-off of analogue cable television, which Ziggo and Delta have started. In addition, the influence of the so-called cord-nevers and cord cutters is increasing. For the period 2018-2022, Telecompaper expects an average annual decrease of 0.6% in TV connections.

 

  1. Research: Nordic SVoD homes growing

SVoD services continue to grow at a rapid rate in the already streaming-heavy Nordic region. On average, 48 per cent of all Nordic households now subscribe to at least one SVoD service. And the market is growing, 850 000 new SVoD households have been added compared to the same period in 2017. This means that 5.3 million Nordic households subscribe to at least one SVoD service.

 

  1. Orange adds smart speaker to control TV

In 2019 Orange Spain will launch Djingo, a smart speaker that will enable subscribers to manage their TV service, make calls and control all home connected devices.

Djingo will make its debut in France in the spring and then in Spain later in the year, announced Orange’s executive president Stéphane Richard at an event in Paris. Djingo is the result of an alliance between Orange and Deutsche Telekom that will also integrate Amazon’s Alexa.

 

  1. Research: Netflix dominates streaming video

Research on consumer behaviour for streaming video providers, including Netflix, HBO Go, Hulu, and Amazon Prime Video from Lab42 finds that Netflix is the dominant force among streaming video providers. It has the greatest percentage of all users, greatest percentage of exclusive users, and the highest retention rate.

Among all streaming video users, 89 per cent subscribe to Netflix, though most subscribe to other streaming services as well. Of this 89 per cent, 75 per cent use Netflix and at least one other streaming video provider. Streaming video consumers use an average of 2.5 streaming video services.

 

  1. European Commission publishes first ‘Watch List’ of pirate web sites

The Watch List aims to encourage the operators of these marketplaces, local enforcement authorities and governments to take action to crack down on intellectual property abuse. It also aims at making EU citizens aware of the environmental, product safety and other risks of purchasing from problematic markets.

 

  1. EU agreement on cross-border TV access

While 41% of Europeans watch TV online, the number is higher among the young generation with 50% of Europeans aged 15-24 doing it at least once a week. And among Europeans aged 15-45, 19% use online broadcasting services to watch TV series and films.

 

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By |2019-01-15T13:54:56+00:0014 December 2018|Simplestream 6|Comments Off on 75% of Netflix users subscribed to more than one SVoD service
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