Simplestream, a leading provider of live streaming and live-to-VOD solutions, announced today that it will showcase its industry-leading Media Manager solution at the ERA’s Electronic HomeShopping Conference (booth 11) in Barcelona from June 14 – 16, 2016.
Simplestream will demonstrate how the Media Manager solution has been adopted by teleshopping leaders including QVC, Ideal World and Create & Craft to deliver streamlined simulcasting, real-time editing and live-to-VOD publishing of multiple
channels to any platform and device within a single unified workflow.
Adam Smith, CEO and Founder of Simplestream, commented: “The ongoing digital revolution has created a more fluid definition of what shopping means and has shifted the balance of the retailer-consumer relationship in favour of the consumer. The speed of technology adoption has raised the stakes for retailers and their partners, and the need for a multiscreen service is a crucial implementation to engage consumers in new ways along the entire shopping continuum, from first engagement to check out, while cost-effectively launching, managing and scaling-up services as they grow.”
Media Manager is an end-to-end, cloud-based video solution that enables multiplatform OTT delivery of traditional broadcast content – including live streaming, real-time video clipping, creation of VOD from live broadcasts and automated
syndication on Facebook and third party sites – within a single unified workflow. The integrated operating system reduces the complexity of providing video services such as live streaming, catch-up TV, multiscreen and VOD, so all channels and operators can cost-effectively meet consumer expectations.
Simplestream will also be speaking on a Transactional Interactivity panel on Wednesday 15 June at 11:30am.
ERA Electronic HomeShopping Conference is the only ‘direct to consumer’ business oriented trade fair and conference in Europe that has attracted nearly 500 companies from over 70 countries in varying teleshopping sectors since its founding in 2007.